A website for £295 sounds like a scam or a trap. It is neither — it is a pilot with a price attached so nobody treats it as a favour. Here is the whole deal, printed.
What £295 buys
Exactly what £495 buys everyone later. Nothing removed:
- Five pages: Home, Services, Areas we cover, About, Contact.
- Copy drafted with you in the constructor, approved by you before we build.
- SEO baseline: titles, descriptions, schema, sitemap, submitted to Search Console.
- Performance proof: Lighthouse 90+ on mobile, measured before handover.
- Accessibility: WCAG 2.2 AA.
- One consolidated change round, free.
- Live within ten working days of your intake being 100% complete.
Why it is £200 less
Three honest reasons:
- We need five real case studies — a trade niche, with real numbers: days to live, price paid, what happened to the phone.
- The constructor is new and pilot orders are how its rough edges get found. You are early; the price reflects that.
- £295 is above the “free work” threshold where projects stall. Everyone has skin in the game.
The catch (there is one)
In exchange, you agree to two things: a review once the site is live, and permission to write up the build as a public case study — real name, real numbers, warts included.
If the site fails its written Deliverables Schedule, that gets fixed free regardless. The pilot price changes nothing about what we owe you.
The maths after the pilot
The same build is £495 once the five slots go. A comparable agency build is £2,000+ and six to eight weeks — that comparison is printed on our pricing section because we want it checked.
Five plumbing businesses. Full Starter scope. £295. When the slots are gone, this page stays up as the receipt.