// FUTURE APPLICATIONS

Software, priced before it is built.

Tell the constructor what must work, what it should feel like, and what success means. It prices every line before you pay, approve the schedule once, track the build, receive what you approved.

Build yours See what it costs
  • No estimate theatre
  • No hourly meter
  • One free change round
  • Built for handover

Your business, running.

Every part in sequence. Nothing revealed before it’s built.

Build yours See printed prices
// 01 · THE BUILDPRINT

Three answers. The whole deal.

No enquiry form, no discovery call, no waiting for a quote. This is the engine that prices your order, running on three answers instead of thirty.

What needs to exist?
What have you got already?
What matters most?

3 of 3 answered Indicative by design. Every line is re-priced server-side in the constructor before you pay; the Deliverables Schedule is what binds us.

// YOUR BUILDPRINT

Website

You need presence and enquiries, which is a fixed-scope build, not an open-ended project.

  • Website Core, five-page website£395.00
  • SEO baseline (titles, descriptions, sitemap, local schema)£100.00
Indicative total £495.00

Paid in full up front. Live within 10 working days of complete intake.

What's in it, what isn't, and what we still need
// CONSIDERED, NOT ADDED
  • Local SEO pack (Google Business Profile), £149.00Google Business Profile optimisation, the map pack drives local calls.
  • Professional copywriting pass, £150.00A professional pass over your constructor-drafted copy, in your voice.
// INCLUDED
  • Five pages, copy approved by you before build
  • Lighthouse ≥ 90 mobile and desktop, WCAG 2.2 AA, verified
  • One consolidated change round, free
  • Source code and accounts transferred at handover
// NOT INCLUDED
  • Logo design from scratch
  • Photography or video production
  • Ongoing ad management
// SPECIFICATION CONFIDENCE 3 of 6 blocks captured
  • Outcome
  • Content
  • Priorities
  • Business facts
  • Function detail
  • Acceptance

The constructor collects the rest, then the price stops being indicative and becomes the contract. We never build from a guess.

Continue this Buildprint →
// 02 · WHAT WE BUILD

A product, panel by panel.

Framed, sheathed, ignited: every build assembles the same way, and you can see the whole price before it starts.

/01

Website

A five-page site that wins work, live in ten working days.

HomeServicesAreasAboutContact
What’s included
  • Five pages, copy drafted with you and approved before build
  • Lighthouse ≥ 90 and WCAG 2.2 AA, verified before preview
  • One consolidated change round, free
  • The SEO baseline is a visible add-on, never bundled silently
from £395 →
/02

AI Workflow

One grounded, guarded workflow doing a real job.

What’s included
  • Deployed on your own provider keys
  • Approval-gated: nothing sends without a human
  • Priced modules as you prove the value
from £1,900 →
/03

Web App

Auth, your core workflow, admin and deployment.

What’s included
  • Billed 40/30/30 across milestones
  • Every module itemised before you pay
  • Payments, AI features and reporting priced separately
from £4,900 →
/04

Platform Sprint

Business-critical work never gets a guessed price.

£750 scoping credited in full
What’s included
  • A fixed scoping sprint produces the Deliverables Schedule
  • The sprint fee is credited in full against the build
£750 →
// 03 · WHAT IT COSTS

One price. Printed. Before you pay.

No estimates that grow. No hourly meters. Every price here is payable today.

Website Core, five pages from £395 one-off

A fast, quality-gated site for any business, built through the constructor and live within ten working days of complete intake.

Founders' Pilot: first five builds, £295, full Website scope including the SEO baseline, for a review and a case study.
Where this price comes from
  • Frontier-model build allowance: the model work that drafts and revises code, copy and assets.
  • Supervised delivery: around 3.5 hours of developer review, accessibility and performance checks, deploy and handover.
  • Direct costs: hosting, payment fees, monitoring, email.
  • Risk reserve: the free change round and the acceptance guarantee, which are ours to absorb.

If a build takes longer than planned, that is our risk, not your invoice.

Configure a Website
AI Workflow

One grounded workflow, deployed and guarded.

from £1,900 Configure →
Web App

MVP core, billed 40/30/30 across milestones.

from £4,900 Configure →
Platform Sprint

Fixed-price scoping, credited in full against the build.

£750 Book →
Care Plan

Hosting, updates, backups, monitoring. Cancel any month.

£49/mo
Changes

One consolidated round free, then printed prices.

from £45 Never free twice.
Every add-on, priced 11 lines · nothing is switched on for you
  • SEO baseline (titles, descriptions, sitemap, local schema) recommended

    Titles, descriptions, sitemap and local schema so search engines can read the site properly.

    Skip if this is a private or invitation-only site.

    £100.00
  • Extra page conditional

    Add a page per distinct service or topic your customers search for.

    Skip while one strong page covers the topic.

    £60.00
  • Motion design level optional

    Scroll-driven motion and assembly effects for a more memorable first impression.

    Skip if your audience is mostly low-bandwidth or you prefer a quiet page.

    £95.00
  • Cinematic design level optional

    Film-grade hero and transitions, the full “Built from Light” treatment.

    Skip for purely functional, information-first sites.

    £195.00
  • Booking-form integration conditional

    Takes bookings directly if you already use a booking provider (Calendly, Square, etc.).

    Skip if customers phone or message you instead.

    £90.00
  • Blog setup + first post framework optional

    A place to publish news and answers that can rank over time.

    Skip if you will not publish at least occasionally.

    £120.00
  • Professional copywriting pass recommended

    A professional pass over your constructor-drafted copy, in your voice.

    Skip if you already have final copy you are happy with.

    £150.00
  • Logo touch-up optional

    Cleans up an existing logo for screen use (spacing, contrast, exports).

    Skip if your logo is already crisp, or you need a new one (that is excluded).

    £75.00
  • Shop lite (Stripe Payment Links, ≤10 products) conditional

    Sell up to 10 products with Stripe Payment Links, no full shop system.

    Skip for more than 10 products or if you need stock management.

    £295.00
  • Extra language (per language) conditional

    Serve customers in their language, per language.

    Skip while all your customers are comfortable in English.

    £120.00
  • Local SEO pack (Google Business Profile) recommended

    Google Business Profile optimisation, the map pack drives local calls.

    Skip if you serve customers nationwide rather than locally.

    £149.00
// 04 · YOUR BUILD, LIVE

An app, pocket-sized. The same pipeline, in your hand.

You watch every stage from your own order page. Milestones bill only as phases complete.

// 01 · INTAKE

Everything in writing

Your answers become the intake. The clock starts at 100%.

40% · build starts
// 02 · BUILD

Assembled in sequence

Built against the Schedule, not a conversation.

30% · preview ready
// 03 · REVIEW

Seven days, then accepted

One consolidated change round, free. Defects fixed free.

30% · delivery
// 04 · DELIVERY

Live, patched, alive

Handover, DNS cutover, and the Care Plan if you want it.

£49 /mo, optional
Get started Client login
// 05 · QUESTIONS

The awkward ones, first.

Everything a buyer normally has to book a call to ask.

Who owns the code, the domain and the accounts?

You do. Source is transferred at handover, domains and provider accounts are opened in your name wherever feasible, and admin access moves to you at delivery. Nothing is held hostage.

What if I do not like what you build?

One consolidated change round is included free. Anything that fails the Deliverables Schedule is a defect and is fixed free, never billed as a change. You get a seven-day review window.

Is this really built with AI?

Frontier models draft the code, copy and assets; a developer supervises, reviews and is accountable for what ships. Prices and acceptance criteria are set by deterministic rules, never by a model.

Can I spread the cost?

Any order of £2,000 or more is billed 40/30/30 automatically: 40% at checkout, 30% at preview, 30% at delivery. Each milestone is invoiced in your portal before that phase starts.

How fast, honestly?

A Website goes live within ten working days of complete intake; AI workflows within fifteen; a Web App preview within twenty. The clock starts when your intake reaches 100%, not when you pay.

What is deliberately not included?

Every Schedule prints its own exclusions before you pay. The usual ones: logo design from scratch, photography and video production, ad management, and third-party provider running costs.

Can I get a refund?

Full refund any time before intake hits 100% and the build starts. After build start but before the first preview, 60%. After preview, the acceptance guarantee replaces refunds.

My project is more complicated than a form can capture.

Then it should not get a guessed price. The Platform Sprint is a fixed-price scoping engagement that produces a real, itemised Schedule, credited in full against the build.

See the Platform Sprint
// 06 · START

Let’s start.

Answer the constructor’s questions and it prices every line as you go. Approve the schedule, and we build. No calls, no estimates, no meter.

Get started Client login
  • No estimate theatre
  • No hourly meter
  • One free change round
  • Built for handover
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